Oktoberfest USA – La Crosse, WI

We’re thrilled to welcome Oktoberfest USA to the Billfold family! Held annually in La Crosse, Wisconsin, since 1961, Oktoberfest USA is the Midwest’s longest-running Oktoberfest celebration, drawing over 150,000 attendees each year. This beloved cultural event blends German heritage with high-energy festivities, including parades, live polka music, beer gardens, pageants, and the iconic Golden Keg tapping ceremony. With a strong community spirit fueled by dedicated volunteers, Oktoberfest USA brings together locals and visitors alike for a weekend full of tradition, laughter, and “Gemütlichkeit.” We’re proud to support their continued success and help streamline their guest experience with our cashless point-of-sale solutions.

Why We Chose Billfold:

“Billfold’s dual-screen point-of-sale stood out to us, not just for efficient service, but also for the built-in sponsorship ad space they offer. With fast transaction processing and reliable support, Billfold checked all the right boxes for us.”

Hannah Amudson, Executive Director, Lacrosse Festivals Inc.