WE Fest is a premier annual country music festival held at the Soo Pass Ranch in Detroit Lakes, Minnesota. Established in 1983, it has grown into one of the largest country music festivals in the United States, attracting attendees from across the nation.

Traditionally held during the first weekend of August, WE Fest features a stellar lineup of country music artists, ranging from legendary performers to contemporary chart-toppers. Over the years, the festival has hosted renowned acts such as Alabama, Merle Haggard, and Jason Aldean. The event offers a vibrant atmosphere with multiple stages, on-site camping options, and a variety of food and merchandise vendors, creating a comprehensive festival experience for attendees.

Soo Pass Ranch, Detroit Lakes, Minnesota

WE Fest consistently draws large crowds, with annual attendance typically ranging between 70,000 and 120,000 attendees over three days. In 2016, the festival set a record with 150,000 attendees, while more recent editions have seen attendance levels stabilizing around this range. After a hiatus in 2020 due to the COVID-19 pandemic, the festival returned in 2021 with 68,000 attendees, growing to 77,000 in 2022. For its 40th-anniversary celebration in 2023, WE Fest anticipated a turnout of approximately 120,000 attendees, reinforcing its status as one of the nation’s largest country music festivals.

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WE Fest continues to be a cornerstone event in the country music scene, offering fans an opportunity to enjoy live performances from their favorite artists in a lively and communal setting.